Consider "Word Bullets" for Your Cover Letter

“Word bullets” are a way to make your cover letter stand out. Word bullets (which can be used with regular bullets), also break up the text and are excellent for spotlighting words or phrases from the ad or job posting you’re responding to. By pulling these words out of the ad, you can focus your letter sharply on how you meet the requirements that relate to those words. See an example of a letter that uses word bullets.